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The Best Use of Social Media? Building Relationships
People don’t buy from companies. They buy from people. Somewhere along the purchasing decision a person is involved: either a friend or colleague that makes a recommendation or a good salesperson or...
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Generating Quality Leads Online
Do you go to networking events just to collect business cards? If you never spend any time building relationships with people, but instead just collect contact information, what percentage of your...
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Building Relationships by Commenting
Commenting on blogs, posts, videos, and others types of content is a great way to build relationships, not only with the content producers, but also others who see the content. However, treating...
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Identifying 7 of the Most Important People in Your Social Network [updated]
The whole point of using social media is to build relationships with the right people. In your social network there are probably people who help you out in different ways. Recognizing these people and...
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Social Media in 15 Minutes Per Day
Social media really is most effective when you put together a strategy, have a plan for implementation and can devote at least an hour per day to engagement and content production. The reality is, most...
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